Now it's time to roll up your sleeves and get down to business with some of the issues facing screenwriters, and the Guild, in this new millennium of New Media. We're pulling out our own list -- to help you take a look at some of the facts, and questions, we face for the long-term future of both the Writers Guild and professional screenwriters. Consider these issues when you're gearing up for your next contract negotiation - but try to think beyond 3-year frameworks, and think about 5, 10, and 15 years from now...
It's snobbishness for writers to complain that "story" in these games is primitive or non-existent. The fact is, many of these games contain storylines vastly more complicated than your average summertime Hollywood action film. Typical game scripts run hundreds of pages. And the increasing crossover from game to film/TV and back is inevitable.
In the early and mid '90s, the Writers Guild achieved only mixed results in a valiant effort to burrow into the computer game industry. The reasons behind this are too varied to review in this column. But meanwhile, scripts *are* being written, and videogames are gradually embracing richer story narratives (while still trying to figure out the appropriate visual approach and interactive grammar). Is this a market forever lost, or one the Guild may try again to build new bridges to?
Websites that are delivering "static" content now will soon be delivering broadband content. The line between website and network is going to quickly blur (see the Discovery Channel and Oxygen Media for two obvious examples of this already occurring).
Will it be too late to turn these websites and new media enterprises into signatories? Is this another market potentially lost?
The Writers Guild was built on the concept of the writer-for-hire: workers who drive onto a lot each day and work for a large company. But those days are long gone for most screenwriters.
In today's landscape, what should the Guild be to writers who are more purely entrepreneurial? And how are dues and pension and health contributions structured when the payment framework is so completely different from the traditional screenplay-fees-and-residuals?
Characters created for TV and film show up in new narratives and in different formats on the Web. Should writers be compensated for these re-uses? Should TV staff writers contributing to the show's website, or a film writer contributing to a movie site, have their services covered by the Guild? How do you structure contributions? Is there such a thing as residuals or royalties on these endeavors?
Simultaneously, shows and characters are being developed on the Web first -- then migrated to television or film. Who is the show's creator then? Or, do the rights to character and content creation get lost (thus reducing the strength of a credit, compensation in sequels, etc.)?
These are some of the issues this column has been discussing in the past several years and will continue to examine in the coming one. We have made this clarion call on several occasions, and we believe that it's one worth repeating again: this is not your father's Entertainment Industry. So, you've gotta wonder, is it still your father's WGA?
alt.screenwriters is a regular print and Web column discussing developments, issues, and strategies as they relate to the screenwriter on the digital frontier. Send email to info@altscreenwriters.com, or visit the alt.screenwriters homepage.