ANY REAL ESTATE AGENT MUST HAVE A MARKETING PLAN IN ORDER TO PROPERLY PROMOTE AND SELL AN OWNER'S PROPERTY. PERMIT ME A MOMENT TO SHOW YOU MY PLAN:
IN ORDER TO ALLOW MY SELLERS TO PRICE THE HOME AS AGGRESSIVELY AS POSSIBLE, AND STILL REALIZE THE GREATEST POSSIBLE NET PROFIT, I WILL EXTEND A DISCOUNT ON MY FEE. I BASE MY COMMISSION ON THE HOUSE, CONDITION, NEIGHBORHOOD MARKET, ETC.. RATHER THAN A "STANDARD" FEE FOR ALL SELLERS.
I COMMIT TO MY SELLERS THAT I WILL ADVERTISE THEIR HOME UNTIL IT SELLS. I USE A NUMBER OF MEDIA PUBLICATIONS AND DIRECT MARKETING OF MY LISTINGS THRU APARTMENT COMMUNITIES AND DIRECT MAIL OUTS. OF COURSE ALL MY LISTINGS ARE PLACED ON MY WEBPAGE AND IN THE MULTIPLE LISTING SERVICE OF THE CHARLOTTE BOARD OF REALTORS.
MY OFFICE MAINTAINS A COMPUTERIZED LIST OF ALL SHOWINGS ON EACH LISTING. I PLACE CALLS TO OTHER SHOWING AGENTS AFTER EACH SHOWING FOR FEEDBACK TO PROVIDE TO THE SELLER
BY PRIOR ARRANGEMENT, I HAVE A CONSULTING ATTORNEY WHO WILL PROVIDE A CONTRACT REVIEW WITH THE SELLER AT NO CHARGE.
MY JOB TAKES ON A NEW FACE BEGINNING WITH THE ACCEPTANCE OF A CONTRACT ON YOUR HOME. I WILL MAINTAIN CONTACT WITH THE LENDER AND APPRAISER DURING THE LOAN PROCESS AND PROVIDE THE SELLER WITH UPDATES ON THE PROGRESS. AFTER THE LOAN IS APPROVED, I TAKE RESPONSIBILITY OF ARRANGING ALL INSPECTIONS, MECHANICAL, STRUCTURAL AND PEST. I CAN ALSO PROVIDE CONTACTS FOR THE REAL ESTATE ATTORNEY, HOME OWNER'S INSURANCE, SURVEYORS AND EVEN GUIDANCE TO UTILITY COMPANIES.